Augmented Reality & Retail Convergence
Posted on Monday, August 3rd, 2009
image courtesy of Geekologie blog.
Digital is making its way into the retail space. New tools have made it to the mainstream and are changing the way we shop. One such tool is Augmented Reality. For those who don’t know, augmented reality often referred to as AR, is the combination of real-world (live) and computer-generated data, where computer graphics objects are blended into real footage in real time.
So how does AR work? In its base [...]
continue readingCoca-Cola Summer Cans
Posted on Monday, May 18th, 2009
In all fairness after posting about Pepsi, I wanted to post about some cool Coca-Cola news. The Coca-Cola Company has created some clean-designed summer-themed cans. By taking their logo and some iconic summer items, Coca-Cola has created seasonal relevance to their product. What better way to enjoy an ice-cold Coke than on a summer afternoon in the sun?
It’s great to see a company make such clean packaging design using their logo and simple icons. Granted, [...]
continue readingPepsi Throwback Comes to Town
Posted on Wednesday, April 29th, 2009
Have you seen the new Pepsi around town? Tonight I was out in my local Target grocery, where I saw an interesting new promotion for a product called Pepsi Throwback. Simply put, it is Pepsi, only made with natural sugar instead of artificial sweeteners. Also available is a Moutain Dew Throwback product with the same ingredient switch.
Since this limited edition soft drink is only available for 8 weeks you had better stock up. In the [...]
continue readingYowza Changes Mobile Coupon Distribution!
Posted on Wednesday, April 15th, 2009
You know him as Matt Parkman from the hit NBC series Heroes, but did you know that Greg Grunberg (@greggrunberg) is a geek? Not only is he a geek but he has just launched a new iPhone app; admittly with the help of some developers (Ricky Yaeger @rickmacmerc and August Trometer @august).
How would you like to save at stores anywhere you travel? Now you can find deals no matter where you are with Yowza!! This unique coupon distribution [...]
continue readingInspiring Movie Title Sequences
Posted on Wednesday, February 25th, 2009
As a designer I find inspiration everywhere. One such source are the credits in movies. Rarely are they done with such elegance as you can find preceding the movie “Catch Me If You Can.” If you’re looking for inspiration please take a look at the blog, The Art of the Title Sequence, which features some of the best title sequences before movies ever composed. Also of not Smashing Magazine has done a great [...]
continue reading