Try on Tissot Watches with AR E-Commerce

Posted on Sunday, July 11th, 2010

Want to try on watches but can’t make it to the store? Tissot, maker of Swiss watches has a solution for you. Using augmented reality technology you are able to try any of a select collection of watches.

This magical experience lets you shop online for just the right watch. You can see a 3D model of each watch on your own wrist. Compare styles, seek the right color to match your outfit or decide which [...]

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Moving Brands: Living Identity

Posted on Saturday, July 10th, 2010

During my time at the first annual Augmented Reality Event 2010 in Santa Clara last month, I had the distinct pleasure of meeting Camilla Grey from Moving Brands. Moving Brands is a London based branding company. Their goal is to “redefine branding by setting new standards of creativity for a moving world.” They have done some amazing identity work.

During the conference Camilla gave a wonderful presentation on Living Identity. Instead of the usual PowerPoint or [...]

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Target App Pleases Tech-Shoppers

Posted on Friday, April 16th, 2010

When it comes to retailers embracing new technology Target® is working to stay top. With the latest version of Target’s iPhone app the retailer shows just how serious they can be about shopping with technology.

One of the biggest advancements in version 3.3 is the addition of a barcode scanner. Powered by Occipital a Boulder, CO based app developer. The barcode scanner allows guests to build shopping lists (TargetLists) and price items right in the aisle. [...]

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Google Maps Envelopes

Posted on Thursday, April 15th, 2010

Now thats some pretty well designed mail.

Rahul Mahtani & Yofred Moik from the Industrial Design program at Syracuse University had an idea called Google Maps Envelope Beta. The concept was to have the option inside Gmail to send a printed envelope via snail mail. The envelope would show a call-out for the locations of the to and from addresses. The rest of the envelope is covered in a map between those destinations with the [...]

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Playing Cards with Typeface Style

Posted on Wednesday, April 14th, 2010

What do you get when you combine Swiss design and a classically great typeface? Helveticards. These Swiss inspired cards are sure to delight any card playing guest, from type enthusiast to the poker shark roommate. The cards are printed on premium quality, high gloss, white core playing card stock. Packaged in hard plastic case.

Better hurry the pre-order for the first run ends at the end of today (April 14th).

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