Augmented reality has hit the mainstream. The first AR app to make it to the iPhone app store was Metro Paris Subway by French developer PresseLite. Unfortunately you need to be in Paris to experience the AR features of the app. Lucky for us, with the latest release of Yelp you can experience augmented reality [...]
Read More & Discuss »Best Buy jazzed up their normal Sunday circular this week with the presence of augmented reality. The circular ad directs the consumer to a website (BestBuy3d.com.) At the website the consumer can hold up the back page of their circular and see a Toshiba laptop in augmented reality. By creating some engagement with their normal [...]
Read More & Discuss »image courtesy of Geekologie blog. Digital is making its way into the retail space. New tools have made it to the mainstream and are changing the way we shop. One such tool is Augmented Reality. For those who don’t know, augmented reality often referred to as AR, is the combination of real-world (live) and computer-generated [...]
Read More & Discuss »Which green detergent should I use and how well does it work? When it comes to green laundry detergent, my knowledge was extremely limited. Like most consumers the only brand I had really heard of was Seventh Generation. So I needed to do some research. I was unable to find a good rating system of [...]
Read More & Discuss »In all fairness after posting about Pepsi, I wanted to post about some cool Coca-Cola news. The Coca-Cola Company has created some clean-designed summer-themed cans. By taking their logo and some iconic summer items, Coca-Cola has created seasonal relevance to their product. What better way to enjoy an ice-cold Coke than on a summer afternoon [...]
Read More & Discuss »Have you seen the new Pepsi around town? Tonight I was out in my local Target grocery, where I saw an interesting new promotion for a product called Pepsi Throwback. Simply put, it is Pepsi, only made with natural sugar instead of artificial sweeteners. Also available is a Moutain Dew Throwback product with the same [...]
Read More & Discuss »You know him as Matt Parkman from the hit NBC series Heroes, but did you know that Greg Grunberg (@greggrunberg) is a geek? Not only is he a geek but he has just launched a new iPhone app; admittly with the help of some developers (Ricky Yaeger @rickmacmerc and August Trometer @august). How would you like to save [...]
Read More & Discuss »As a designer I find inspiration everywhere. One such source are the credits in movies. Rarely are they done with such elegance as you can find preceding the movie “Catch Me If You Can.” If you’re looking for inspiration please take a look at the blog, The Art of the Title Sequence, which features some [...]
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