Augmented Reality Conference San Francisco
Posted on Monday, April 19th, 2010
This Wednesday April 21st, I will be attending the Augmented Reality Conference. A one day part of the Emerging Communications Conference at the Airport Marriott in San Francisco, CA.
The AR Conference is the world’s first and largest commercial augmented reality event. Industry leaders will be sharing their expertise on a variety of AR related subjects. Topics range from a presentation on crowd sourced traffic apps by Di-Ann Eisnor, Community Geographer, of Waze to the applying the advancement of desktop applications to the future of mobile AR, presented by Blake Callens, Senior Software Engineer at Zugara.
This conference is going to be a place where the future of the marketplace will be molded. The advancement of AR is changing the way that consumers experience their products and promotions. As with other industries in the past few years AR is helping to put the power back in the consumer’s hands. When the consumer decides how and when they experience a promotion the relationship is enhanced.
Other industry leaders presenting will be Bruno Uzzan of Total Immersion, Peter Meier of Metaio, Dana Farbo of Acrossair, and Mark Rolston of Frog Design. Take a look at the full schedule here.
Keep up on the AR Conference news throughout the day on Wednesday by following hashtag #arconf on Twitter. I will also be providing updates on the sessions via Twitter. You can follow me @mdusing.